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 What delegates have said about Sue's seminars...

The membership recruitment seminar:

  • "Excellent course which was excellently delivered.", Allan Thomson, Head of Membership Development, British Innkeeping Institute

  • "The additional information pack was really useful.", Zoe Vanner, Membership & Marketing Executive, ACEVO

  • "Excellent course - it helped me generate lots of ideas which will be simple and practical to implement.", Sarah Mann, Services Development Manager, National Farmers Union

  • "The session on members orientation and prospecting gave me some very useful ideas.", Zoe Viney, Membership Executive, Lancashire & Blackpool Tourist Board

  • "The examples of best practice, the reference material and the interaction between delegates was really useful.", Ann Flintham, Communications Manager, Magistrates' Association

  • "I now have useful ideas on possible new members and how to identify potential recruitment areas.", James Hickman, Fundraising Officer, The Haemophilia Society

  • "I got many useful ideas from this seminar and it gave me lots of food for thought.", Sarah Ajder, Friends Membership Executive, Great Ormond Street Hospital Children's Charity

  • "This has resulted in many action points for me.", Tim Sainty, Marketing Manager, British Veterinary Association

  • "Very informative and interesting. Excellent facilitator.", Debbie O'Sullivan, Engineers Ireland

  •  "Great course - really useful and has given me loads of new ideas", Jane Salliss, Director of Membership Services, Periodical Publishers Association

  • "The tips on how to deal with people who say "no" during the recruitment process were great!", Rachel Heaton, Sales & Membership Executive, Marketing Manchester

  • "I now have useful information that I can include in my recruitment planning", Sallie Barker, Head of Services, Central Council of Physical Recreation (CCPR)

  • "I found the information on research and orientation very interesting - but all sections were very relevant. Also the resource pack its great - I will definitely use it!", Sarah Connolly, Membership Marketing Manager, Institute of Marine Engineering, Science & Technology

  • "The course introduced me to things that I had not really considered before and it was a very interesting group of people.", Trish Carter, Office Manager, Lymphoma Association

  • "The course made me examine our overall membership and realise that by implementing a few small changes we could improve our benefits for members and our recruitment and retention rates. I will be much more proactive and doing everything differently and be", Anne-Marie Daley, Membership Manager, Glasgow City Marketing Bureau

  • "I will now give more thought to members reasons for joining and look at our positioning in the sector.", Caroline Haine, Marketing Manager, SBGI

  • "It was all interesting, but knowing the five stages of the membership development process was very valuable and relevant. I will now focus more on individual sector specific needs.", Liz Parkes, Membership Services Manager, Cumbria Tourism

  • "This course has given me more confidence in selling membership. It is also useful to find out that other delegates have the same questions and problems.", Russell Douglas, Membership, The Motorsports Industry Association

  • "I will spend more time researching, planning and having time to think. Excellent trainer. ", Tan Rauf, Outreach & Support Officer, Community Development Exchange (CDX)

  • "Lots of food for thought as always - thoroughly enjoyed the day.", Yvonne Cotterill, Administration & Marketing Officer, UK Quality Ash Association

  • "It was very useful and relevant. I now have some new ideas. Thank you Sue.", Amanda Farmer, Business Director, Management Consultancies Association (MCA)

  • "This was all valuable.", Elaine Crehan, Director of Membership & Marketing, Society of Trust and Estate Practitioners (STEP) Worldwide

  • "I will now revisit every aspect of our membership recruitment operation.", Harry Shapiro, Drugscope

  • "Very useful. I can't wait to implement some of the ideas I have picked up from the seminar.", Jennifer Boyle, Membership Co-ordinator, Society of Operations Engineers

  • "Being new to this position, I found this course very beneficial and hope to attend further courses in the near future to widen my knowledge.", Sarah Ramiah, Head of Marketing, British Amusement Catering Trade Association (BACTA)

  • "I now have some useful ideas about how to plan a recruitment campaign", Steve Othen, Membership, Recruitment & Employment Confederation (REC)

  • "It was great to take a step back and hear that we were doing some things right and clearly missing a few tricks.", Stuart Webester, Marketing Manager, London Chamber of Commerce & Industry

  • "A great day." Tony Pearson, Director - Business Development, ISMM
  • "A really good event." Richard Campbell, Head of Marketing, Institution of Mechanical Engineers
  • "A very thought provoking day. I am really looking forward to implementing some of the tips I have picked up. " Sue Beard, Director of Education and Membership, The Landscape Institute
  • "A very useful and enjoyable course. Thank you." Louisa Myatt, Marketing Manager, The Chartered Institute of Library & Information Professionals (CILIP)
  • "Excellent day - I am looking forward to the retention seminar." Sandra Beighton, Forum Member Recruitment Project Manager, Commission for Patient & Public Involvement in Health
  • "Excellent seminar. Very informative." Andrea Sinclair, Operations Manager, British Property Federation
  • "Great course Sue. Thank you." Sherine Morgan, Head of Training & Development, Resolution
  • "This was a valuable opportunity to meet others who share the same issues and problems." Wendy Wilson, Marketing Manager, Services Network (N.E.) Limited
  • "Very thoughtful seminar which has certainly got me thinking with regard to the process involved in recruiting." Barry Edge, Membership Development Manager, Institution of Incorporated Engineers
  • "A really good day, with a wealth of practical examples, suggestions, tips and research."  Hilary Bayliss, Director of Membership, Institute of Leadership & Management

  • "Excellent seminar. Plenty to set me thinking about and to take back to my colleagues at AIS. "  Jane Cook, Office Manager, Association of Interior Specialists

  • "I have done a lot of courses over the years - this one ranks in the top 5! Excellent training course."  Zainul Leitch, Business Manager - Membership, Leatherhead Food International

  • "I have lots of action points from this seminar."  Lucy Haworth, Conference Organisor, Royal Microscopical Society

  • "I now understand what our members want and how to help them achieve it. I am encouraged that we already do quite a number of innovative things already."  Arabella Michell, Executive Secretary, British Equine Veterinary Association

  • "It was useful to hear about what other associations are doing."  Paula Bangle, Business Development Manager, European Regions Airline Association

  • "Lots of useful information and tips that would otherwise of taken me a lot of time to find."  Julian Price, Chief Executive, British Medical Acupuncture Society

  • "Some very useful sessions. I will definitely implement some of the ideas and strategies discussed."  Lesley Lipscombe, Membership Secretary & Sales Manager, BKSTS - The Moving Image Society

  • "Thanks - all very useful!"  Louise Scofield, Membership and Information Manager, Association of Graphical Information (AGI)

  • "The structured approach to recruitment that was presented was very valuable."  Sarah Percy-Davis, Chief Executive Officer., The Association of Art & Antique Dealers

  • "There were little nuggets throughout the day. Well organized and timed."  Bella Katz, Marketing & Development Manager, Society of Trust & Estate Practitioners (STEP)

  • "This seminar was even better than I had expected."  Julie Gosling, Membership Secretary, Association of Golf Club Secretaries

  • "This was all very useful."  Tracy Allison, Members' Services, Association of Accounting Technicians (AAT)

  • "Very worthwhile, with lots of useful solid information and very good handouts."  Alison Murphy, Association Administrator, British Stainless Steel Association

  • "The seminar generated lots of ideas for me and I now have a full list of useful suggestions." Layla Derraz, Head of Section, Arab-British Chamber of Commerce

  • "This seminar provided me with a framework for a number of recruitment initiatives and ideas that I have had. It was the only course I have ever seen available on this issue." Scott Walkinshaw, Association for Project Management

  • "Great training Sue - vital for any organisation starting to look seriously at recruiting members. I have taken away lots of new ideas!" Mark Davies, Membership Co-ordinator, Association of Graduate Recruiters

  • "Excellent day, very interesting and extremely valuable. I have more than two pages of action point. Your tips were very practical and I enjoyed the opportunity to share knowledge with others in the profession." Lesley Connell, Director of Membership Services, Association of MBAs

  • "This has given me a structure to plan our membership research and initiatives.” Jenny Baldwin, Marketing Manager, Association of Suppliers to The Furniture Industry

  • "I found the recruitment research and recruitment strategies sections most valuable." David Douglas, Customer Relationship Manager, Birmingham Chamber of Commerce & Industry

  • "A very useful course. I will definitely be implementing idea of budding and nurturing new members." Celia Fleming, Manager, Membership Services, British Bankers Association

  • "A very enjoyable and useful seminar that I am sure will contribute to my organisation's success in recruiting new members." Dave Smith, British Fire Protection Systems Association

  • "This course exceeded my expectations. Every element of this course will help me in my new role of marketing membership. " Brigitte Rushmore, Senior Marketing Manager, British Institute of Innkeeping

  • "Excellent handouts and support materials." Adrian Laws, Marketing Manager, British Institute of Radiology

  • "I liked the tips on membership retention, positioning strategy and ideas on conference strategies for recruitment." Marsha Daniel, Admin Co-ordinator, British Institute of Radiology

  • "I have lots of action points and suggestions of how to engage the help of existing members in recruitment." Maggie Smith, Marketing Executive, British Medical Association

  • "I found the part on recruitment research very valuable. It was very well documented." Michael Murray, Chief Executive, British Osteopathic Association

  • "A very professionally run course with very useful handouts." Natalie Loughran, Head of Membership Services, British Venture Capital Association

  • "I liked the coverage of the recruitment research required and the review of recruitment collateral." Tess Joyce, Marketing Manager, Chartered Institute of Bankers in Scotland

  • "A great and refreshing look at recruitment strategies." Malaz Idris, Chartered Institution of Building Services Engineers

  • "I found the parts on recruitment research, strategies and making new members feel welcome most valuable." Sandeep Khaira, Marketing Manager, Chartered Institute of Personnel & Development

  • "The review of segmentation strategies and the coverage of recruitment statistics was valuable. I have many action points." Sue Upton, Marketing Manager, Chartered Institute of Personnel & Development

  • "A great course that has given me a lot to consider. I really liked the coverage of recruitment strategies and techniques. It has helped me to review what recruitment activity works and what does not." Sharleen McGrath, Membership Development Manager, Dublin Chamber of Commerce

  • "A stimulating course that will help us to give a fresh look at what we are doing and how we are doing it. Thank you." Marion Heron, Association Secretary, EEF Sheffield Association

  • "Very useful. Some knowledge surprises and organisational tips." Dean Henry, Electrical Distributors' Association

  • "A well constructed and presented seminar." Nigel Ellis, Director, Electrical Distributors' Association

  • "I have never seen a seminar like this before and it has introduced me to a variety of resources that I did not realise was available." Carole Haithwaite, Marketing Co-ordinator, Guild of Master Craftsmen

  • "I found this seminar was really inspiring, especially the section on how to find new leads." James Buchanon, Director, Hospitality Action

  • "The day has given me a solid plan of action on what we should be doing and when." Laura Clyne, Director, Hospitality Action

  • "Very enjoyable. Excellent material. It was good to hear examples of what has worked for other organisations. I now have many ideas buzzing in my head to discuss with the group and am very excited about implementing them." Sasha Webster, Project Manager, Institution of Civil Engineers

  • "Excellent course. Well done Sue!!" Paul Evans, Institute of Travel & Tourism

  • "This was excellent and I thoroughly enjoyed the day. Despite having a marketing qualification, I found the course valuable because it looked specifically at recruitment marketing. " Jackie Warburton, Institution of Civil Engineering Surveyors

  • "An excellent course that had delivered considerable benefit. There were lots of ideas and issues to take away and rethink." Trevor Eardley, Head of Education and Membership, Institute of Credit Management

  • "The seminar has been really valuable of reminding me of the many things that I had forgotten and given me many useful sources of information." J. Malcolm Dean, Chief Executive, Institute of Financial Accountants

  • "The whole seminar was very useful. Thanks Sue for a very useful and inspiring day." Margaret Waddy, Institute of Horticulture

  • "I was really impressed. I found it extremely useful and it will be of significant value to our organisation because it will be a catalyst for change and a new focus. Thank you." Ambica Mehta, Marketing Manager, Institute of Quality Assurance

  • "This has been a very thought provoking seminar - thank you!" Jo Griffiths, Institute for Manufacturing

  • "I was interested in the seminar because of a new job role and I was looking for ideas. I now have many action points to list!" Tara Bullworthy, Membership Development Executive, Institute of the Motor Industry

  • "A real treasure. Comprehensive material, very good practical examples and loads of tips to go back with. A job well done - thank you." Kat Mouchtaropoulou, Manager, Institute of Measurement & Control

  • "This has been an opportunity to learn recruitment tactics for membership organisations." Caroline Kerr, Senior Marketing & PR Executive, International Bar Association

  • "I have learnt so much from today's course. Everything on the course was relevant and extremely well covered, very helpful useful and informative. I will now to able to drive membership forward in a very focused way." Sonya Higgins, Membership Development Executive, Irish Business Employers Confederation

  • "A good and solid overview of membership recruitment." Frank Cronin, CEO, Irish Computer Society

  • "Very informative and useful. I now have a full action list and really enjoyed the day. " Heidi Cotsworth, Senior Marketing Assistant, Life Insurance Association

  • "All of this course was completely relevant to my area of work and each section was rich with tips, tactics and information." Carolyn Houghton, Membership Manager, Mersey Partnership

  • "A good seminar, well presented, well run and catered to our needs. I found the section on recruitment strategies most valuable and it was good to have the opportunity to talk to other people with similar needs." David Quinn, Marketing Support, NAFEMS

  • "Excellent content and presentation. Sue was very easy to listen to and kept my attention all day. This is a well thought out course and the content was really useful. I left feeling very positive about membership retention. " Karen Dear, National Association of Master Bakers

  • "This has brought my attention to many sources of information that I was unaware of and the handouts are excellent. Thank you." Siobhan Joyce, Membership Services, National Association of Toy & Leisure Libraries

  • "It was very helpful to have so much detail in one day." Ruth Lawrence, Publications Manager, National Family & Parenting Institute

  • "It was good to get ideas in a non trade union setting and I liked the idea of 'fail-to-join research'." Ruth Blunt, Principal Officer: Membership Recruitment Manager, National Union of Teachers

  • "A very good foundation into membership recruitment." Kay Williams, Membership Sales Executive, Northamptonshire Chamber of Commerce & Business Link

  • "The day has been me useful advise on how to make cost savings in our recruitment spend." Steve Williams, National Operations Director, Road Haulage Association

  • I thoroughly enjoyed the day and picked up lots of useful tips and ideas to take back to digest." Gail Amey, Sales & Marketing Executive, Offshore Contractors Association,
  • "It was useful to get an external perspective on recruitment techniques and I have several key action points." Collen Ward, Membership Co-ordinator, Sheffield Chamber of Commerce & Industry

  • "The section on recruitment strategies was especially useful and I will now be redesigning all our recruitment literature." Seamas Sheils, Head of Publications Department, SIPTU

  • "Thank you Sue. I will now definitely be conducting the 'fail-to-join' research that you suggested," Linda Phillips, Membership Co-ordinator, Society for All Artists

  • "A very interesting course that I will definitely recommend to others." Ian Crump, Director of Development, Society of Licensed Victuallers

  • "It was very useful to spend a day focusing on this issue and find out how other member associations function." Lisbeth Hughes, Chief Executive, Surrey Law Society

  • "An excellent session and I have a lot of material to go through. Thanks Sue." David Hood, Co-ordinator, Worcestershire Business Partnership

  • "The whole day was valuable and I will review my entire plan against the pointers given." Michael Booker, Recruitment Manager, Worldchoice

  • "This course has re-affirmed my actions and give me ideas for new activities." Ranila Ravi, Head of Communications, ACEVO

  • "Great seminar. Really useful and informative. " Aidan Duffy, Association Secretary, British Ports Association

  • "This is an all round excellent course." Deborah Brown, Office Manager, British Sociological Association

  • "I don't think that I have attended a course where I have received so much useful, appropriate and relevant information." Mary Tetley, Operations Manager, British Sub Aqua Club

  • "Excellent day. I am leaving with plenty of ideas which will improve our membership numbers." Jane Kilburn, Business Development Manager, CCTA

  • "The day was both stimulating and motivating. " Linda Knight, Chartergroup

  • "This was all very useful" Graham Mitchell, Marketing & Membership, Co-operatives UK

  • "Excellent course, good ideas - I can't wait to get started on my action plan. (Immediately after the course I was on the phone to the office to make some changes for an event taking place the next day!)" Janet Ferris, Marketing Manager, Coventry & Warwickshire Chambers of Commerce

  • "Very good and interesting." Brian Ludford, Secretary, Federation of Engine Re-Manufacturers

  • "An excellent seminar." Mary Frances O'Connell, Institute of Public Administration

  • "The seminar was good and I found Sue engaging. I would recommend it to others." Heidi McDonald, Customer Services Manager, RICS

  • "Well presented and the active participation of all the attendees was really useful." Linda Huntley, Database Administrator, Society of Licensed Victuallers

  • "Thanks to Sue a very helpful and informative seminar. This is a big help." Kevin Shoemaker, Marketing Services Manager, The Chartered Institute of Logistics & Transport (UK)

  • "A very interesting day. Sue ran the session with a good mix of involvement and talking. The seminar has really focused me on the value of strategic planning and research. I also found the ideas of segmenting members and treating them differently very valuable." Ann Brooks, Chairman, Membership Recruitment, The Ergonomics Society

  • "An excellent course which has inspired and motivated me to implement new ways of recruiting members," Tricia Johnson, Manager Recruitment Strategy, The Institution of Electrical Engineers

  • "Beneficial, informative, enlightening and worthwhile." Anne Chambers, Administrator, The International Bunker Industry Association

  • "A solid day of information." Mervyn Pilley, CEO, The National Society of Allied & Independent Funeral Directors

  • "A good course with plenty of food for thought." Denzil Sharp, Director, The Stationers & Newspaper Makers Company

  • "A very useful seminar" Malcolm McVitie, The WS Society

  • "A well thought out and presented course. Excellent support material." Mike Hill, MEMCOM

  • "A very useful and interesting day. Thank you." Sara McCaffrey, Head of Corporate Services, ACM

  • "Another excellent seminar, well worth the investment. I now have a list of 28 action points!" Anne Pollard, Marketing & Promotions Officer, British Psychological Society

  • "Excellent course, very well presented and researched. Lots of new ideas to focus on." Tony Yeomans, Sales & Marketing Manager, Institute of Payroll & Pensions Management

  • "Fantastic content and delivery - I am looking forward to attending the retention course." Peter Copus, Head of Membership Recruitment, Recruitment & Employment Confederation

  • "Great resources - really useful to have the recruitment plan and reading list." Ermine Amies, Managing Director, International Council of Shopping Centres

  • "It was all very informative. The recruitment tactics and section on handling objections was very useful." Joanna King, National Association of Estate Agents (N A E A)

  • "Many thanks for an invaluable and most inspiring day." Gillian Whiffin, Regional Manager, Chartered Management Institute

  • "The ideas and suggestions were excellent. Very helpful and interesting." Margaret Wimberley, Membership Administrator, Scottish Council for Voluntary Organisations

  • "The session was very helpful and it would be useful for other colleagues to have this training." Terry Mellor, GMB Trade Union

  • "This course has given me new ideas that I can't wait to try out." Kelly Alderman, Membership Administrator, Association of MBAs

  • "This course is FAB!!!", Abid Shah, The Institution of Engineering & Technology (IET)

  • "This course was very beneficial - I came away with 22 action points and each one could make a real difference for us." Tim Bowie, Head of Membership, The Game Conservatory Trust

  • "This has given me a new insight into our membership problems." John Flanagan, Membership Manager, NFU Scotland

  • "This seminar has made me realize the importance of analyzing our membership." Sharon Johnston , Office Manager, Call Centre Association (C C A)

  • "This seminar is extremely useful. I feel I got an awful lot out of one day." Jill Goult, Head of Membership & Communications, Chartered Institute of Housing

  • "This seminar was extremely valuable in that it re-enforced what I am currently trying to do." Tammy Simmons, Recruitment Manager, Institute of Healthcare Engineering & Estate Management

  • "Very useful and plenty to take away." David Gasson, Secretary General, International Union of Aviation Insurers

  • "A very good course. I was at the stage of needing a strategic membership recruitment plan so I now have some very useful pointers and key areas to consider." Clare Saunders, Operations Manager, British Academy of Management
  • "A very good seminar. I will have to come along to the retention seminar next!" Dan Redfurn, Membership Manager, The Internet Advertising Bureau
  • "A very stimulating & enjoyable day. Thank you." Suzy Fotheringham, Membership & Advertising Co-ordinator, ALPSP
  • "All hugely valuable and totally well worth it. I will certainly pass on your name to others." Kath Tatlock, BSN (SW) 
  • "All of this seminar was really valuable." Karen Morris, Membership Recruitment Officer, NAHT
  • "All valuable and very thought provoking." Caroline Holland, Membership Development, Campaign for Science & Engineering
  • "Glad to have attended." Jennifer Cotter, Grain & Feed Trade Association (G A F T A)
  • "Great food for thought. It has really helped me to generate ideas for recruitment strategy and campaigns." Demelza Burn, Marketing Co-ordinator, Chartered Management Institute
  • "I found the web information really useful." Maria Lockley, Marketing Co-ordinator, Chartered Management Institute
  • "I have now gained information on so many different tactics that I want to test. I will now be able to review our current recruitment approach and improve it with the ideas I have gained from the seminar. The materials provided went well with the course." John Bloom, Public Affairs Co-ordinator, Hire Association (Europe)
  • "I wanted to develop a membership recruitment strategy and now I know how to develop one that is not based solely on direct mail." Carol Mack, Deputy Chief Executive, Association of Charitable Foundations 
  • "Really enjoyed the day. Many thanks." Jane Dawes, Marketing Manager, Goodform Limited
  • "Thank you Sue. The part about prospecting, and how you broke that down,  was very helpful." Sabina Mohideen, Membership Executive, The Landscape Institute
  • "This has given me lots of fresh ideas." Chris Seaton, Business Development, The Road Haulage Association
  • "A very enjoyable day with lots of action points - nice fellow attendees too! Great handouts." Lorna Robertson-Reed, Direct Marketing Manager, The Parkinson Disease Society
  • "An excellent day which I will recommend to all of my colleagues." Gary Watts, Senior Business Development Executive, EEF South
  • "I found today really useful and will definitely attend another course in six months time." Simona Santojanni, Development Officer, Liberty
  • "Lots of good and helpful ideas that I can apply to my work." Mandy Mclean, Membership Development Manager, The Chartered Institute of Logistics & Transport in the UK
  • "One of the strengths of the seminar was the in-depth research combined with the experience and expertise of the presenter." Neil Cockbill, Network Golf
  • "Thank you for a really good session." Kirsty Gordon, Membership Co-ordinator, British Insurance Brokers Association
  • "The day was well planned and delivered." Tracey Twist, Assistant Secretary Recruitment, NASUWT
  • "The recruitment research and prospecting were very valuable - especially supported by the additional notes in the information pack." Jag Jandu, Membership Co-ordinator, The Parkinson Disease Society
  • "This seminar was really good value." Paul Garland, Membership Manager, British Insurance Brokers Association
  • "Very helpful." Joanne Conway, Assistant Secretary Recruitment, NASUWT
  • "Very valuable and I have made some useful contacts." Stella Elston, Membership Services & Stakeholder Manager, National Osteoporosis Society
  • "Very well presented and some invaluable tools." Anna McDonnell, Membership Officer, Chief Fire Officers' Association (C F O A)

The membership retention seminar:

  • This has been very relevant to my job.", Alan Peacock, Director of Membership, The Chartered Institute of Linguists

  • "This gave me a model to work to - the five stages in membership development.", Dr Claire Hitchings, Executive Officer, British Association of Sport & Exercise Sciences (BASES)

  • "The member segmentation section was invaluable and in line with my own research and interests.", Helen Watts, PhD Research Student, University of Worcester

  • "Excellent course for beginners and those that are more informed.", Jwalant Popat, Market Research Executive, TRADA

  • "I got a lot more out of the day than I had expected.", Maureen Hurt, Membership Administrator, International Fishmeal and Fish oil Organisation (IFFO)

  • "This gave me lots of tips and ideas and it was also useful to find out what other membership organizations do.", Michelle Denslow, Account Manager, Market Research Society

  • "Very helpful - I will now analyse members more and be more proactive in the retention process.", Soheila Dayani, Administrative Manager - Membership, The Chartered Institute of Linguists

  • "I found if really useful to explore the ways of treating members differently and will now change the communications with new member and during the renewals process.", Andrew Geoffrey Fowler, Membership Assistant, Booksellers Association

  • "It was really interesting to meet other people from other associations and get different viewpoints and ideas.", Carol Daglish, The British Acupuncture Council

  • "I will now be focusing more on member recognition and improving member packs.", Russell Woods, Tennis England

  • "I have taken away lots of new ideas and feel very motivated.", Sally Harvey, Membership Relationship Manager, Incorporated Society of British Advertisers (ISBA)

  • "It was useful to see and hear examples of what others have done. ", Vicky Watkins, Membership Manager, British Veterinary Association (B V A)

  • "Thanks Sue - very informative and interesting.", Debbie O'Sullivan, Engineers Ireland

  • "Great ideas to take away and develop and great networking opportunity.", Allison Riley, Technical Community Manager, Institute of Engineering & Technology (IET)

  • "Excellent Sue - thanks", Julie Wright, Membership & Finance Co-ordinator, Society for Applied Microbiology

  • "", Penny Bosman, Executive, Institution of Mechanical Engineers

  • "I will now look at our procedures for welcoming new members", Rachel Heaton, Sales & Membership Executive, Marketing Manchester

  • "Very productive. Lots of good ideas to take back, useful handouts and quality information.", Sally Davidson-Jones, Student Community Manager, Institute of Engineering & Technology (IET)

  • "I now have some new strategies and tactics - practical things to implement to get some quick wins", Sarah Connolly, Membership Marketing Manager, Institute of Marine Engineering, Science & Technology

  • "The real life examples were useful and group dynamics were good.", Sukhjit Grewal, Member Liaison Manager, National Pharmacy Association

  • "I found aspects of each section very important. They either confirmed I was on the right track or gave me new ways and approaches. The day also raised issues of thinking which I will need to consider in the forthcoming strategy review.", Sumi Beken, Business Development Manager, Royal Town Planning Institute

  • "Excellent - the three others in my team will attend this seminar!", Pauline Bertrand, Secretariats Organiser, Society for Endocrinology

  • "The ideas and tips about engaging members and making them feel welcome was really valuable.", Anne Marie Daley, Membership Manager, Glasgow City Marketing Bureau

  • "Thoroughly enjoyed the day - excellent content!", Liz Parkes, Membership Services Manager, Cumbria Tourism

  • "As usual with your courses Sue you have given me lots of food for thought. I leave feeling very motivated!", Yvonne Cotterill, Administration & Marketing Officer, UK Quality Ash Association

  • "Very informative and interesting. Thank you.", Angela Trevithick, Membership Manager, The National Childbirth Trust

  • "Good course and very timely for me.", Bhavana Desai, Membership Relations Manager, Bioscience Industry Association (BIA)

  • "Thanks - it has been a really useful day & I feel inspired", Donna Brown, Education & Membership Manager, The Physiological Society

  • "Very helpful. I will now build a better renewal process and start taking a closer look at retention figures.", Jennifer Boyle, Membership Co-ordinator, Society of Operations Engineers

  • "I now have a more rounded view of retention and other ideas including different member segmentation options.", Sarah Carter, Membership Co-ordinator, Council of Mortgage Lenders

  • "It is very valuable to be able to think about what we do now and align it with what we should be doing.", Stuart Webester, Marketing Manager, London Chamber of Commerce & Industry

  • "An excellent course and it was useful to be able to discuss and debate key concerns." Anna Corr, Membership Services Manager, Association of Corporate Treasurers
  • "Excellent seminar. Very informative and it certainly gave a great insight into the issues surrounding retention." Barry Edge, Membership Development Manager, Institution of Incorporated Engineers
  • "Thank you Sue - some great insights!" Hannah James, EATI
  • "The course was very useful." Paul Bayliss, Marketing Projects Manager, Royal Yachting Association
  • "This seminar was really good." Richard Campbell, Head of Marketing, Institution of Mechanical Engineers
  • "Two excellent days looking at recruitment and retention. Very enjoyable and informative." Lorraine Petersen, Chief Executive, NASEN
  • "Very worthwhile I got a tremendous amount out of it. Thank you." Lisa Glenn, Industrial Liaison Officer, North West Aerospace Alliance
  • "A very useful day. I now feel suitably armed with the right information to turn our membership around. Thank you!"  Louise Scofield, Membership and Information Manager, Association of Graphical Information (AGI)

  • "Excellent day - so much now to do!"  Jim Ewan, President, Professional Speakers Association

  • "Excellent presentation and information."  Erika Chivers, Membership Executives, Market Research Society

  • "Great course! Please keep me informed of other courses that you run!"  Cetty Zambrano, Director of Communications, Institute of Linguists

  • "Thank you for a very informative day."  Denise Toone, Membership & Administration Officer, CDX

  • "Thanks very much Sue. I find your style very accessible and warm."  Ruth Blunt, Principal Officer: Membership Recruitment Manager, National Union of Teachers

  • "The recruitment and retention seminar have been a most useful package of events to attend."  Richard Hezlet, NFU

  • "This was a valuable opportunity to think about retention."  Emma Boniwell, Society of Authors

  • "A worthwhile day with many useful ideas and good interaction with other participants." Dr Philip Ashurst, Executive Secretary, British Fruit Juice Association

  • "Every five minutes there seemed to be a new idea to try out." Vicky Jackson, Head of Membership, British Institute of Innkeeping

  • "This seminar has given me a structured ways to tackle retention." Jenni Sadler, Membership Manager, British Marine Federation

  • "Excellent! It has generated many useful ideas and the background information was very good." Anne Pollard, Marketing and Promotions Officer, British Psychological Society

  • "The course was very interesting and valuable. It was also useful to meet other people from different associations." Tom Mott, Membership Services Manager, Institute of Practitioners in Advertising

  • "A very good seminar - I need to ensure there is enough time now to implement everything!" Mary Tetley, Operations Manager, British Sub Aqua Club

  • "A great follow-up to the recruitment course." Sandeep Khaira, Marketing Manager, Chartered Institute of Personnel Development

  • "Thought provoking - I can see a lot of hard work needs to be done in-house!!" Janet Ferris, Marketing Manager, Coventry & Warwickshire Chambers of Commerce

  • "Lots of useful information and ideas generated." James Buchanon, Director, Hospitality Action

  • "Very useful and certainly plenty to mull over!" Jonathan Cale, Membership Manager, Hotel & Catering International Management Association (HCIMA)

  • "All of this course was valuable." Hannah Talbot Cooper, Marketing & Development Manager, Incorporated Society of Musicians

  • "A valuable reminder of the importance of research. It was also really useful to bounce ideas of other people working in a similar environment." Helen Chambers, Commercial Development Manager, Institute of Packaging (I O P)

  • "The seminar has given me new ideas for improvement." Lucy Chandler, Membership Assistant, Institute of Practitioners in Advertising

  • "An excellent day." James Nolan, Institute of Technology

  • "All of this is really relevant to what I am doing. Very informative." John Hyde, Marketing Manager, Motor Cycle Industry Association

  • "The course has given me lots of new ideas and suggestions for refining what is already in place." Sarah Bedford, Marketing & Development Manager, The British Learning Association

  • "I really enjoyed this seminar" Tricia Johnson, Manager Recruitment Strategy, The Institution of Electrical Engineers

  • "The course has given me lots of action points!" Anne Chambers, Administrator, The International Bunker Industry Association

  • "A great course - lots of background, theory and examples." Louise Burgess, Marketing Services Co-ordinator, The Market Research Society

  • "Excellent course content. It was also interesting to listen to what other associations had experienced." Carolyn Houghton, Membership Manager, The Mersey Partnership

  • "The handouts are very useful and practical - I will be able to use them at work. I will now be implementing a new process to get new members more involved." David Hamlyn, Membership Secretary, The National Autistic Society

  • "This was a very well prepared and organized event. It was great to have so much to take away and consider at a later date." Roz Bird, Business Development, The UK Science Park Association (UKSPA)

  • "A really useful seminar. I got a lot out of it." Caroline Renton, Marketing Executive, International Bar Association

  • "An incredible course. I would strongly recommend this seminar to anyone who has any retention problems. Definitely worth every penny!" Tammy Simmons, Recruitment Manager, Institute of Healthcare Engineering & Estate Management

  • "Excellent course. Well researched and well presented with lots of good ideas. " Tony Yeomans, Sales & Marketing Manager, Institute of Payroll & Pensions Management

  • "Excellent coverage of all key aspects of membership retention." John Tuck, Director of Resources, Universities UK

  • "Excellent handouts and lots of good points to note." Angie Major, Membership Development Manager, Institute of Clinical Research

  • "Excellent information, motivational and practical." Liz Harris, Marketing & Communications Manager, Institute of Administrative Management

  • "Excellent seminar. A useful distillation and repackaging of best practice elsewhere. Lots of ideas." Andy Lewis, Member Services Director, The British Computer Society

  • "Great - you have given me so much to think about. Thank you." Joanna King, National Association of Estate Agents (N A E A)

  • "I would thoroughly recommend attendance to industry colleagues. A most enjoyable and thought provoking day." Keith Lloyd, National Secretary, Association of Golf Club Secretaries

  • "It was valuable to have a day to focus on member retention issues and break down retention into sections. Throughout the day ideas came to mind that could be implemented, especially changes to our welcome pack." Jackie Marlow , Director of Marketing Services, Incorporated Society of British Advertisers (ISBA)

  • "Most helpful - thanks." Felicity Tinning, Glass & Glazing Federation

  • "Thank you very much for a very informative and well presented seminar." Jill Crook, Membership Secretary, National Trainers Federation

  • "The course was excellent and I will definitely be using some of the material." John Bloom, Membership Services Supervisor, Hire Association (Europe)

  • "There were some very useful 'gems' throughout this course." Christine Jagger, Membership Manager, York Tourism Bureau

  • "This seminar has exceeded my expectations and was very helpful." Peter Connelly, IPF

  • "Thank you - spot on." Penny Hawley, Director General, Biscuit Cake Chocolate Confectionery Association 
  • "I found the member segmentation and targeting members differently very interesting." Maria Lockley, Marketing Co-ordinator, Chartered Management Institute
  • "Thank you for a very informative day." Amy O'Connor, Membership Development Officer, National Association of Estate Agents (N A E A)
  • "I now realize just how important retention is." Kayte Stennett, Union of Finance Staff
  • "All of the seminar was useful, but the part on renewals and new members was really valuable." Maria Gurney, Membership Manager, Society of Homeopaths

  • "I have benefited greatly from this seminar and the recruitment seminar. It is also good to listen to other associations and find out what they are doing. An excellent style of presentation." Tracey Twist, Assistant Secretary Recruitment, NASUWT

  • "I now have lots of ideas how to get information from members in order to find out new services to offer." Rachel Dawes, Head of IPFA Services, International Projects Finance Association

  • "I now know how we can simplify and improve our renewal procedure." Amanda Tait, Marketing Executive, Credit Services Association

  • "Really enjoyed - very informative." Lucy Johnson, Membership Manager, Visit Chester

  • "Very enjoyable. It will be of great benefit to us." Martin Hird, Senior Organiser, GMB Trade Union

 

How to increase interest & involvement in volunteering seminar:

  • "It was valuable to get an insight into the legal aspects.", Sue Jones, Branch & Salaried Group Liaison Officer, British Dental Association

  • "The additional information pack is fabulous and so is the resource list.", Susan Logh, Visitor Services Manager, Historic Scotland

  • "Looking at the process of volunteering and having a formal framework to work with was really valuable. My action list is two pages long!", James Haslam, General Manager, UK Oracle User Group

  • "A very good seminar!", James Wren, Head of Memberships, The Scout Association

  • "The seminar was thought provoking and it was useful to find out what other associations are doing.", Ken Allen, National Branches Co-ordinator, Institute of Biology

  • "It was useful to think through volunteer recruitment ideas.", Lucy Barling, Executive, Institution of Mechanical Engineers

  • "A great seminar - thanks Sue." Melanie Sallis, Director, Propeller

  • "An excellent course. So many ideas to follow up!" Suzanne Smith, Membership Manager, British Institute of Innkeeping

  • "Brilliant seminar. It has given me a really good idea of where to start with regards to how to recruit enthusiastic volunteers and motivate our current member volunteers. Thank you!" Suzanne Brown, Membership Executive, Institute of Engineering & Technology

  • "I really enjoyed the seminar and found it very interesting and thought provoking." Rusty Ahearne, Support Regional Organiser, North, FSB

  • "So many action points!" Louise Firth, Regional Development Manager, British Institute of Innkeeping

  • "Thanks. This has helped me re-vamp a previous existing volunteering program in our organisation." Penny Rudd, Chester Zoo

  • "The seminar has given me many suggestions for changes to incorporate into what we are doing. I also feel very motivated to do more research and reading about volunteers." Heather Ellison, Principle Region Executive, CILT (UK)

  • "The seminar was very good and I now know how to better support and motivate volunteers." Kim Letchford, Younger Members Development Manager, Institute of Engineering & Technology

  • "This was all good and useful." Caroline Hemmington, Senior Orgainiser: Reps' Support & Developmemt, Connect

 

Future trends affecting member recruitment & retention seminar:

  • "A very enjoyable and thought provoking seminar. All of this was really useful and I will be feeding back to one of our directors who is creating the future strategy.", Charlotte McNeil, Marketing Manager, The British Acupuncture Council

  • "An excellent and thought provoking session. I would recommend anyone involved in membership associations to attend.", James Hale, Marketing & Communications Director, The Ramblers' Association 

  • "This seminar has helped me make sure our plans are future proof. The exercises were really useful.", Abid Shah, Membership Business Manager, SCI

  • "The idea of co-creation was really interesting of how member can create value for other members.", Allison Riley, Technical Community Manager, Institute of Engineering & Technology (IET)

  • "The seminar has generated many ideas of what we can offer members.", Sally Davidson-Jones, Student Community Manager, Institute of Engineering & Technology (IET)

  • "The social trends were interesting - particularly looking at the impact on the association of the UK's aging population.", Sharon Dyer, Admin Officer, Chartered Society of Physiotherapy

  • "This has really help tie previous training courses together and will help me prepare our strategic plans.", Sumi Beken, Business Development Manager, Royal Town Planning Institute

  • "An interesting and motivating day. This had made me think in the right way to engage with the rest of the community and helped me develop a forward strategy." Arabella Michell, Executive Secretary, British Equine Veterinary Association
  • "This seminar has made me realize we have access to unique knowledge which is of great value. " Professor Josh Slater, BEVA President Elect, British Equine Veterinary Association
  • "This has helped me think about how I engage my board to think about the future." Aisling Burnard , Chief Executive, Bio Industry Association

  • "Very helpful and lots of food for thought." Manon Bradley, Administrator, Major Projects Association

 

The marketing training courses & consultancy services seminar:

 

  • "A great day. I learnt so much valuable information. It was also good to talk with people in similar roles and build contacts too.", Louise Raimondo, Events Co-ordinator, Incorporated Society of British Advertisers (ISBA)

  • "Lots of practical information to take away and implement quickly. Packed with useful content. Fabulous reference materials. Worth every penny… it will save me a fortune and focus my efforts on areas that will produce the results I want.", Marie Hurley, Hurley Associates 

  • "Thanks Sue - wonderful day. Your special insights were really valuable and you encouraged useful discussion between delegates.", Gavin Sheppard, Thames Valley Chamber of Commerce
  • "This has given me chance to step back and see where we should be focusing our efforts.", Judy Allen, Training Co-ordinator, Child Poverty Action Group
  • "A really worthwhile day." Sarah Kellett, Jacobite Limited
  • "An excellent seminar and inspiring day with lots of practical valuable tips. I was also impressed with the generous way in which you shared your knowledge" Andrea Goodman, swanHR
  • "Very useful and well presented. I picked up many useful points and practical tips that I can implement." Helena Heath, Marketing Executive, Recruitment & Employment Confederation
  • "The section on strategic marketing issues was really useful." Joanne Walters, Policy Executive, British Woodworking Federation
  • "A very interesting day with some real nuggets."  Jeremy Nutter, General Manager - Business Development, Seetec

  • "All of the day was very useful. It was a very interesting and well informed presentation."  Rob Evers, Training Manager, Systems Software Solutions Limited

  • "Excellent - lots of useful tips."  Jackie Smith, Director, Speak First

  • "I am amazed we covered so much and I am now looking forward to tackling marketing our programs with a renewed, focused and fresh approach. "  Emma Blaker, Events & Marketing Manager, Log Heights Limited

  • "I found the statistics and figures about direct mail very useful."  Kate Rigollet, Marketing Course Manager, Thames Valley Chamber of Commerce

  • "I thoroughly enjoyed the day and feel I have come away with lots of useful ideas."  Harriet Wheeler, Training Executive, The Market Research Society

  • "If you provide training this course should be part of your training."  Barry Cridland, Business Development Manager, The Training Brokerage

  • "It was valuable to learn new ways to make better use of course evaluations."  David Sutherland, IT Course Manager, Pass Training Limited

  • "Thank you for a very informative day."  Alice Mussen, Course Co-ordinator, Royal National Institute of the Blind

  • "This seminar helped me realize that although I am not a marketer, I can still make a difference."  Stella Cunningham, , INTOUCH development solutions

  • "This was a sharp awakening - reminding me of what I should be doing!"  Keith Warren-Price, Managing Director, Pinpoint Facilitation

  • "Very informative and matched all my expectations. Lots of ideas to take away and test."  Ben Alexander, Customer Services Manager, Woodland Grange

  • "All was valuable as it made me look more at the way we do things and fine tune areas and put ideas into action." Neil Honeybone, Benchmark Business Training

  • "A fantastic and informative seminar. I will be recommending it to others." Roy Francis, Training Manager, Talgentra Ltd

  • "A valuable course - thank you." Lynn Madders, Training Administrator, Midlands Probation Training Consortium

  • "A very enjoyable and interesting day. Well structured and at the right pace." Jeannie Willis, Staff & Management Development Manager, British Shops & Stores Association

  • "A very enjoyable course. I will recommend it to my colleagues." Karen Prendergast, Marketing & Sales Manager, BM TRADA

  • "A very enjoyable day." Steve Tollerton, External Training Officer, Samaritans

  • "A very enjoyable learning experience that has given me a new approach to marketing. The Bright Green Learning Guide is excellent." Sonia Fleming, Business Development Officer, Centre for Financial Management Studies, School of Oriental & African Studies

  • "A very informative and worthwhile day.” Topper Brown, Challenge LBD

  • "A very useful day - thanks." Graham Yemm, Director, Solutions 4 Training

  • "A very useful one day seminar which has given me everything that I need to know." Julie Saunders, Training Co-ordinator, British Insurance Brokers' Association

  • "A very well structured seminar with a good balance of input and delegate activities. Having the list of useful contacts and marketing resources was particularly valuable.” Stella Turner, Training Co-ordinator, Automotive Business College

  • "A very worthwhile day." Dan Boland, Managing Director, Irish Quality Centre

  • "A well designed course. I have learned many things that will help me." Julia Admans, Training & Development Officer, Eating Disorders Association

  • "All of this course was of interest and a useful refresher to make me think of re-visiting our current practices. I have lots of action points to take away and think about." Evelyn Paterson, Operations Director, Peoplematters (Europe) Ltd

  • "An excellent day – I have gained inspiration and ideas on how to market training into the corporate sector.” John Preston

  • "An excellent day - thanks Sue." Sharon Brownlee, Marketing & Events Manager, Institute of Water Officers,

  • "Even after years in the training business I found this course very enjoyable and useful - there are always new things to learn." Alan Murrell, Director, Creative Education Limited

  • "Excellent and inspiring course. Lots of practical action points to take away and try." David Warwick, Training Manager, Premises Networks Management

  • "Excellent. This was one of the best investments I have made in the marketing of the Institutes training and consulting business. Thank you for a really worthwhile day." Teresa Casserly, Institute of Public Administration

  • "I enjoyed the course and it provided many action points for discussion." Peter Gough, Compatrans Limited

  • "I have really benefited from today. Thanks." Viv Burrows, Head of Membership, The Institute of Financial Accountants

  • "I learnt a great deal and left with lots of new ideas" Steve Williams, Projects & PR Manager, Road Haulage Association

  • "I learnt a lot and it was very enjoyable" Janice Smith, Training Administrator, Midlands Probation Training Consortium

  • "I now have lots of tips and information to put into practice" Liz Boyle, Office Manager, Road Haulage Association

  • "I thoroughly enjoyed the day. Thanks." Jackie Cross, Office Supervisor, Electrical Contractors' Association

  • "I was very impressed with this course. It was most enjoyable." Diane Davies, Marketing Co-ordinator, Consulting Skills Training

  • "I’ve certainly learnt a lot. Thank you for an informative and interesting day.” Jo Ochiltree, Performance Consultants

  • "I'm so glad that blocked out a day next week to start to follow up on my 35 action points… I should have blocked out a week!” Karen Roem, Software Training & Support

  • "It was a pleasure to watch a professional in action." Jerry Kelly, Managing Director, Strategic Options Limited

  • "It was a well ordered day and I came away buzzing with ideas and lots of information as well." Ann Taylor, Languages for All

  • "Many thanks for a useful day, packed with lots of information." Peter Connors, Learning & Development Manager, Aspects & Milestones Trust

  • "Really enjoyed the day - very informative & interesting" Yvonne Cotterill, Administration Assistant, UK Quality Ash Association

  • "Thank you for a most enjoyable course." Sandra Norris, Marketing Manager, Dumfries & Galloway College

  • "Thanks for sharpening my marketing skills Sue." Clive Lewis, Strategia

  • "Thanks Sue - this has had just the effect I needed!!" Linda Bodie, R&D Management Centre

  • "Thanks. I really appreciated the foundation of knowledge and expertise that you have." Caroline Holland, Training Consultant, Kaizen Training

  • "The course has made me think more clearly about how to plan a marketing campaign and research industry attitudes." Eve Dennehy, Operations Manager, Wood for Good

  • "The course has re-affirmed and polarised my thinking" Sue Fay, Membership & Events Assistant, Institution of Lighting Engineers

  • "The day was very thorough and many different points were covered. The whole day was valuable, particularly the coverage of direct mail." Jane Railton, Secretary, The Medical Protection Society

  • "The seminar contains lots of information to absorb and use later. Extremely useful and an excellent list of references.” Diana Edmonds, Training Consultant, Bridgford Consultancy

  • "This course exceeded my expectations." David Heppell, Member Services Executive, Credit Services Association (CSA)

  • "This course has given me new enthusiasm for marketing our training services." Lisa O'Connell, Managing Director, Foras Computer Training Limited

  • "This is a really interesting and informative course. Sue was both helpful and knowledgeable." Louisa Muspratt, Professional Support Coordinator, Eating Disorders Association

  • "This was an interesting course that was well paced and covered a lot of material." Charlotte Webb, Marketing Executive, Emphasis Training

  • "This was fantastic. Well presented. Thank you Sue." Allison Laird, Sales & Marketing Executive, Aberdeen & Grampian Chamber of Commerce

  • "Thoroughly enjoyed the day. Very professional from the outset.” James Blackhurst, Jigsaw Training

  • "Truly informative and very enjoyable.” Debbie Surridge, Sales & Marketing, The Training Store

  • "Very good and just what I needed. This has given me confidence to test out new approaches and ideas." Leigh Grainger, Training4fusion

  • "Very informative with a very comprehensive information pack." Lisa Mclntyre, Account Executive, Samaritans

  • "Very informative. I liked the mix of statistics and the references as to why we do things psychologically." Tom Ambrose, Ambrose Consulting

  • "Very useful and valuable. The strategic issues will help me focus on priorities. Loads of resources provided." Jane Seddon, Cove Manager, NESCOT

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