Person specification & job description: Membership Co-ordinator
Reports to: The Membership Manager
Responsible for: –
Person Specification
Knowledge, skills and abilities:
Membership Co-ordinator
Sue Froggatt Training & Consultancy
- A good knowledge of office practices, administration, marketing and customer service skills and techniques
- Able to establish and maintain good working relationships with other departments, members and suppliers
- Good organizational, written and verbal skills
- Able to multi-task and meet deadlines
- IT literate:
- Able to use a variety of software including word processing, databases, spreadsheets, desk top publishing
- Familiar with using email, e-marketing, e-discussion groups, web updates, etc
- Able to operate related equipment e.g. printers, scanners, faxes, etc.
Relevant Experience
- At least one years marketing experience, preferably with a membership organization
Education
- A business or marketing qualification (‘A’ level or equivalent)
Disposition
- Willing to learn
- A professional manner and attitude
- Able to remain calm under pressure
- Able to adapt to change
Other
- Able to travel
- Hold a valid driving license
- Able to attend events and other off-site functions (Estimated overnight travel will be a minimum of ‘x’ nights per annum)
Job Description
- To co-ordinate and action tasks in the membership development and marketing plans
- To respond promptly to inquiries from prospective members, members, executive officers, the general public and other industry bodies by phone, email or in writing and follow-up with an agreed timeframe
- To draft non-standard responses for approval by the Membership Manager
- To assist in the creation and update of membership and marketing material e.g. letters, new member welcome packs, newsletters, e-bulletins, press releases, fact sheets, membership directories, member listings, member questionnaires and brochures
- To assist in the production of mailings (merging, printing and fulfilment) and to ensure they are sent out in a timely manner
- To participate in telemarketing surveys of pre-selected members using a prepared script, record responses and produce a summary of the results
- To promote and sell the Associations’ memberships and services and suggest or invite members to consider using (or upgrading to) other Association products and services
- To maintain and update membership records and marketing databases
- To manage events e.g. book venues, track and confirm registrations, send our reminders and maintain attendance records for exhibitions, road shows and training
- To undertake member market research in areas such as member benefit analysis, member satisfaction surveys, member needs assessment and competition analysis
- To co-ordinate member recognition programmes
- To assist in the member renewals process
- To follow-up member resignations and produce reports on why members lapse
- To process reports, listings or label runs as requested by other departments
- To keep records and produce reports showing the results of recruitment and retention activity, marketing campaigns, member involvement, non-renewals and departmental spend using an agreed coding structure
- To co-ordinate central administrative support for various groups including regional committees, special interest groups, work groups and task forces and other committees
- To participate in regular departmental progress meetings
- To maintain a calendar of recruitment and retention activities, key events and meetings
- To perform routine quality checks on the membership database
- To co-ordinate affiliate and sponsor activity and recognition programmes
- To liaise with suppliers and maintain supplies of departmental stationary
- To plan work efficiently to meet the departmental goals and objectives
- To recommend ideas for improvement and highlight any problems
- To perform daily and weekly system back-ups
- To remain current with Association policies and procedures
- To perform other related duties as required
Other
Other complimentary templates available are:
If you would like to have a template commissioned for a particular role in your organisation, please email details of the role.
Key Success Areas
- A high level of member satisfaction with incoming and outgoing communications
- Accurate membership records.
Other complimentary templates available:
If you would like to have a template commissioned for a particular role in your organisation, please email details of the role