Special Offer* Book 3 places, and the third place is FREE!
Radisson Blu Edwardian Kenilworth, 97 Great Russell Street, Bloomsbury, London WC1B 3LB
Please Note: Start time is 9.30am with tea and coffee served from 9.00am. Finish time 4.30pm
The membership experience is a critical component of your membership strategy. With the right service experience you will improve recruitment, retention, engagement, loyalty and add value for members!
In recent years, many leading commercial organisations have gained significant improvements in business performance from managing the customer experience.
This seminars give a membership organisation the knowledge and customised tools to achieve this. It will give you a comprehensive understanding of the critical factors that impact on the membership experience.
Note: CPD equivalent is 5.5 hours for the seminar.
A customized version, modified to suit your specific needs, can also be delivered in-house to staff actively involved in meeting or communicating with members. The in-house workshop is a fun one-day experience that helps everyone see membership through the eyes of a member. Please ask for more details.
MembershipMapping is both a thought process and series of practical tools. It helps you really manage the experience of membership by gaining a clear picture of what happens from the member’s perspective. It is a guided transformation to becoming truly member-centric. It follows the member’s journey to achieve value (an outcome) and helps you to step-into their shoes and view the experience from their standpoint.
This great day will explain the process and give you the opportunity to practice using the tools.
MembershipMapping will help you:
You will quickly start to see lots of ways to use MembershipMappingTM to make improvements throughout your organisation.