We’re really happy that you have decided to take this journey with us into “Managing the Membership Experience.” As you probably already know, membership can’t be viewed as a transaction anymore; it has to be viewed as an experience. And we think the ability to manage that experience is the key to membership success in today’s market.
* GET AN AMAZING 25% discount if you order 5 copies or more! For orders over 10, please get in touch.
James Jeynes –
Every membership or association manager should have a copy of this book. The in- depth and unique knowledge and experience of Sue and Mark has enabled them to produce the first book of its kind in an area of absolutely essential need. I am certain that every person who takes the time to read and absorb the content within this book will have lightbulb moments about how they can help their organisations to manage the membership experience. The book is easy to read and follow and will take membership development to the next level. This is a great piece of work from two of the most respected people in the membership world.
James Jeynes FRSA, Chief Executive, MemNet.biz
Belinda Moore –
This book is an excellent tool for membership professionals. It gives them the ability to better understand the life journey your members are on and where their organisation can add tangible value. Anyone interested in ensuring they have a sustainable, successful and member-centric organisation will benefit from the insights shared in this book.
Belinda Moore, CEO, Australian Society of Association Executives
Ron MacDonald –
You can always count on Mark Levin to go beyond membership “observations” and give you ideas and tools that you can use – and that actually work! He and Sue Froggatt have done just that in this new book. Having just finished the section on Managing the First Year of Membership my goal is to get this book into the hands of all of my local Chapter leaders. That section alone will pay for the book many times over.
Ron MacDonald, CAE Project Management Institute